Aussin Intensive Care Pvt. Ltd. - Nike's "Just Do It" slogan was partly inspired by Gary Gilmore, who said "Let's do it" before he was executed. Nike has become one of the
![Inspired by the last words of an infamous murderer: The History of Nike's 'Just Do It' Slogan | by Swati Gangawane | Medium Inspired by the last words of an infamous murderer: The History of Nike's 'Just Do It' Slogan | by Swati Gangawane | Medium](https://miro.medium.com/v2/resize:fit:1358/1*Ta3oKD5LIid2Bk9oJszuyQ.png)
Inspired by the last words of an infamous murderer: The History of Nike's 'Just Do It' Slogan | by Swati Gangawane | Medium
![Just Do It: The secret story behind the world's most recognizable slogan | by Dimitrios Kales | Medium Just Do It: The secret story behind the world's most recognizable slogan | by Dimitrios Kales | Medium](https://miro.medium.com/v2/resize:fit:560/1*44T2V2PYIMQsSplV_8Ko6w.jpeg)
Just Do It: The secret story behind the world's most recognizable slogan | by Dimitrios Kales | Medium
![4. Slogan. 'Just Do it' by Nike is a catchphrase that many of us know about. When we think of this short, sweet … | Just do it, Getting things done, Procrastination 4. Slogan. 'Just Do it' by Nike is a catchphrase that many of us know about. When we think of this short, sweet … | Just do it, Getting things done, Procrastination](https://i.pinimg.com/originals/d0/3a/e2/d03ae24292818974037cee7d205551a5.jpg)
4. Slogan. 'Just Do it' by Nike is a catchphrase that many of us know about. When we think of this short, sweet … | Just do it, Getting things done, Procrastination
Did Nike get its slogan 'Just do it' from the last words of a murderer Gary Gilmore facing execution? - Quora
![Berlin, Germany, May 6., 2020: Nike motto "just do it" on the window display of a shop in the center of berlin Stock Photo - Alamy Berlin, Germany, May 6., 2020: Nike motto "just do it" on the window display of a shop in the center of berlin Stock Photo - Alamy](https://c8.alamy.com/comp/2C67A9X/berlin-germany-may-6-2020-nike-motto-just-do-it-on-the-window-display-of-a-shop-in-the-center-of-berlin-2C67A9X.jpg)
Berlin, Germany, May 6., 2020: Nike motto "just do it" on the window display of a shop in the center of berlin Stock Photo - Alamy
![The sinister story of Nike's 'Just Do It' slogan, which was inspired by the last words of a murderer before he was executed | Business Insider India The sinister story of Nike's 'Just Do It' slogan, which was inspired by the last words of a murderer before he was executed | Business Insider India](https://www.businessinsider.in/photo/70619344/the-sinister-story-of-nikes-just-do-it-slogan-which-was-inspired-by-the-last-words-of-a-murderer-before-he-was-executed.jpg)
The sinister story of Nike's 'Just Do It' slogan, which was inspired by the last words of a murderer before he was executed | Business Insider India
![Dezeen on X: "Nike's "Just do it" slogan is based on a murderer's last words, says Dan Wieden: http://t.co/JNgbKuoyZw #Nike http://t.co/nImRHEX9O7" / X Dezeen on X: "Nike's "Just do it" slogan is based on a murderer's last words, says Dan Wieden: http://t.co/JNgbKuoyZw #Nike http://t.co/nImRHEX9O7" / X](https://pbs.twimg.com/media/CAEh4-lUcAE-1XH.jpg)